FICCI - MRSS Knowledge Report Released by Rajasthan Chief Minister

MUMBAI, April 20, 2016 /PRNewswire/ --

The Federation of Indian Chambers of Commerce and Industry (FICCI) in partnership with the Government of Rajasthan organized the 9th edition of the Great Indian Travel Bazaar (GITB) to be held from April 17-19, 2016. The event was inaugurated by Chief Minister of Rajasthan, Vasundhara Raje who was the Chief Guest. While the inaugural session was held at Hotel Lalit on April 17, the pre-structured meetings and exhibition were held at the Jaipur Exhibition and Convention Center (JECC) in Sitapura. The Minister of State for Tourism Rajasthan, Art and Culture, Krishnendra Kaur (Deepa) and the Tourism Secretary, Government of India, Vinod Zutshi were also present on the occasion. As many as 275 leading inbound foreign tour operators from 51 countries participated as foreign buyers along with 280 Indian sellers.

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The Immediate Past President of FICCI and Chairperson of the FICCI Tourism Committee, Dr. Jyotsna Suri said that a special feature of the GITB this year was released by FICCI - MRSS Knowledge Report on Inbound Tourism by the Chief Minister during the inaugural session.

This research helped establish the fact that the country needs the formation of India Tourism Board, to promote concept of sustainable tourism, strengthen the India Tourism offices overseas, create a central tourism repository, maintain co-ordination and align with the centrally-sponsored scheme, create a national emergency response system for the tourists basically and overall create experiences, not just tourist spots along with building infrastructure.

"As knowledge partner MRSS has not only provided the data for the report but also has kept to the promise of 'actionable insights' by delivering a 14-point roadmap for tourism to be positively impacted. This strategic partnership between FICCI and MRSS is another significant step towards advancing opportunities in India," stated Raj Sharma, Chairman MRSSIndia.com.

About MRSS INDIA Ltd.  

MRSS India relies exhaustively on usage of technology for data acquisition offering reliability, validity and faster turnaround times to its clients. The company has wide range of offerings such as eye tracking, mobile analytics, video analysis, facial recognition, digital tracking, online communities, neuroscience, emotional analysis, automated audience measurement, sensory sciences, etc. It is India's first and only listed market research company and also a member of MRSI and DIN (Digital Insight Network - Global). MRSS India is a subsidiary of Majestic Market Research Support Services Limited, one of Asia's largest full-service market research firm. MMRSS is a member of ESOMAR, QRCA, MRA, etc. with presence in 18 countries across Middle East and Asia Pacific region.

Media Contact:
Shalu Mane
shalu.mane@majesticmrss.com
+91-9029678772
Corporate Communication Executive, MRSS India Ltd.