Primo Destinations(TM) Today Introduced a New Concept for Luxury Vacation Rental Property Management Franchising

GRAYTON BEACH, Fla., July 28, 2016 /PRNewswire/ -- Primo has developed a vacation rental management company franchise system, where franchisees handle local property management and are supported by Primo Destinations™ centralized technology, marketing and reservation management, not unlike most hospitality company franchises.

Primo's intention is to create a national vacation rental company serving the top 100 luxury rental markets in North America.  The vacation rental market in North America is estimated to exceed $8 billion by Statista, one of the world's largest statistics portals, and is forecast to continue to grow by 9.8% per year through 2020.  Luxury rental market growth is being fueled by individual investors purchasing second homes in vacation destinations.

The Dune Real Estate Company, LLC, located in northwest Florida and its founder Bob Dickhaus helped develop the Primo Destinations™ franchise concept.  "Primo Destinations™ will enable real estate companies interested in diversifying into vacation rental management with an ideal platform at a fraction of the cost and with a proven delivery system" states Bob Dickhaus.  Primo Destinations™ has integrated the technology from vacation rental marketing websites VRBO®, HomeAway®, FlipKey® and Airbnb® to provide centralized reservation management on a national scale; ensuring the vacation rental homes served in its franchise system maximize the income to its' owners.

Blue Water Property Management of NWF, LLC is one of the company's first franchisees serving Panama City Beach and surrounding communities.  Managing Partner Kevin Giddis commented "We are happy to be associated with, and part of the Primo Destinations™ national brand. Their dedication to customer service, which enables us to enhance the vacation experience, is the reason why we chose to align our business with Primo."

About Primo Destinations™

Primo Destinations™ sells franchises to property managers and real estate companies desiring to enter the vacation rental property management business.  Located in Grayton Beach, Florida the company was founded by Bob Dickhaus, owner of Dune Real Estate Company, LLC, one of the most successful and fastest growing vacation rental management companies serving communities along scenic route 30A.  More information can be found at www.primodestinations.com or by calling Bob Dickhaus at (850) 737-1839 or email.

SOURCE Primo Destinations