Travel Show Marketing Group partners with the Travel Industry Marketing Association to Provide Help to The Travel Industry

04/06/2020 06:00

BOSTON, June 4, 2020 /PRNewswire/ -- Travel Show Marketing Group (TravelSMG) and the Travel Industry Marketing Association (TIMA) have partnered to create the Elevate Webinar Series, a collective offering of educational webinars for the travel trade. The series will provide immediate and ongoing education on destinations from across the globe, specialized travel, insider sales tips and more. The series, which will showcase upwards of 20 webinars monthly, will also provide travel sellers with a cache of tools to support their ongoing sales efforts.

In addition to a standard 60-minute broadcast, participants will have access to TIMA created social media post packs, newsletter templates, and distribution of all brand media in the Rich Media Exchange (sister company to TIMA). This 360-degree approach provides suppliers an interactive communication platform to promote, educate and expand their network all while equipping travel sellers with critical sales tools.

"The Elevate Webinar Series is a terrific addition to TravelSMG's growing portfolio of live events. In supporting the professional development of travel sellers, it is equally important to bridge the gap between our travel agent partners and the global supplier community. While 2020 has been a challenging year to provide these opportunities in live format, these webinars will offer continuity for travel agents and suppliers to stay connected, offer regular access to destination/product information along with extensive marketing materials," said Jim Cloonan, President of TravelSMG

"We have been focusing on the best way to help the industry rebuild itself and grow as quickly as possible and we believe the partnership with companies and travel agents is key," said Kulin Strimbu, CEO of TIMA. "We are providing a platform for brands and destinations to educate agents, at the exact time they should be selling that product, and then we create the marketing materials and social media posts for them to use right away."

The Elevate Webinar Series will start July 1, 2020 and is anticipated to continue through June 2021. Visit tima.travel/tsmg-elevate/ to review available dates and pre-register.

Visit https://www.travelsmg.com/ for details and contact information.
Visit https://tima.travel/ for details and contact information.

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