You Get What You Pay For: The Case for Premium Sunglasses

LAHAINA, Hawaii, May 3, 2016 /PRNewswire/ -- Whether it's aviators or cat-eyes, tortoise shell or cool black, the choices you have in sunglass styles are nearly limitless. So too is the price range you can spend on a new pair of shades.

So if sunglasses can be had cheap, why spend good money on a premium pair of shades? There are several reasons.

First, you need to make sure your sunglasses feature both UVA and UVB protection, shielding your eyes from harmful rays that can lead to all sorts of harmful effects; everything from retinal damage to skin cancer. But that's just the beginning of what you'll find in premium sunglasses.

Polarization is a means of filtering light that passes through the lens, reducing glare, easing eye fatigue, and even making you safer by allowing you to see more clearly. Not all polarization is created equal, however, as some brands will eliminate a much higher percentage of glare than others.

Then there's the clarity and quality of the lens. The clearest lenses are made of glass, but they can be heavy and break easily.  Polycarbonate lenses are lighter, and offer decent impact resistance, but aren't as clear and scratch easily. High quality sunglasses use new, high-tech materials that provide the best of both worlds. Only the best lenses deliver a view without any distortion, and some make colors brighter and sharper, literally changing how you see the world.

Maui Jim, for example, a premium sunglass manufacturer started in always-sunny Hawaii, offers PolarizedPlus2® lens technology. These high-tech shades not only offer full UV protection and a high-efficiency polarization film, they are infused with a patented combination of rare earth elements to enhance colors right in front of your eyes. 

Make sure your sunglasses use high-quality, durable frame materials, too. The longer they last, the fewer new pairs you'll need to buy, making the investment worth it.

One last thing; premium sunglass manufacturers typically offer excellent customer service, further justifying their cost. Maui Jim is world-famous for keeping its customers happy by repairing and refurbishing sunglasses quickly and affordably, all in the warm Aloha Spirit borne out of its Hawaiian roots.

So while they may cost a bit more, a premium pair of sunglasses can last longer and provide a better, clearer, and even safer view of the world. Worth every penny!

SOURCE Maui Jim, Inc.