About us


TourismEmbassy® - Empowering Sustainable Innovation in Tourism

Welcome to TourismEmbassy®, the leading B2B platform dedicated to transforming the tourism industry through sustainability. Our mission is to connect companies, professionals, and enterprises across the tourism sector — from hotels and restaurants to chefs and travel experts — with a shared goal of achieving the United Nations' Sustainable Development Goals (SDGs). As we strive to become the largest community showcasing the industry’s progress toward sustainability, our platform offers unparalleled visibility for businesses committed to eco-responsible practices.

Why Choose TourismEmbassy®?

Industry Leadership: Tap into the heart of sustainable tourism with our platform, recognized for pioneering eco-friendly travel and sustainable tourism initiatives. We provide a space for the entire tourism ecosystem to collaborate and innovate.

Sustainable Visibility: Showcase your commitment to the environment and sustainable development. Our platform is designed for tourism enterprises of all sizes — from local boutique hotels to international travel conglomerates — to highlight their sustainable practices and contributions to the SDGs.

Customized Connections: Leverage our tailored matchmaking features to find and connect with like-minded professionals, businesses, and opportunities. Whether you're a luxury resort incorporating green technologies or a restaurant focusing on local, sustainable ingredients, find your niche here.

For Professionals and Enterprises in the Tourism Sector:

Stay Informed: Keep ahead of industry trends and sustainability benchmarks with exclusive insights and reports.

Global Network: Join a vibrant community of professionals, including hoteliers, chefs, tourism educators, and influencers, all dedicated to making a positive impact on the planet through responsible tourism.

Invest in Sustainability: Discover investment opportunities and partnerships that align with your business goals and the broader aim of promoting sustainable tourism worldwide.

For Hospitality and Tourism Businesses:

Highlight Your Initiatives: Utilize our platform to showcase your eco-friendly projects, green certifications, and community engagement efforts to a global audience.

Access Exclusive Opportunities: Benefit from tailored marketing solutions and partnership opportunities designed to elevate your visibility among a conscientious clientele.

Learn and Share: Exchange best practices, innovative solutions, and success stories with peers globally, driving the industry toward a more sustainable future.

Join Us: Be Part of the Movement Towards Sustainable Tourism

Engage with TourismEmbassy® to gain visibility, connect with a global network, and lead the charge in sustainable tourism. Together, we can make a difference in achieving a more sustainable and responsible tourism industry.

Visit us now and become a key player in the future of tourism: Where Every Connection Counts Towards Sustainability.

#TourismEmbassy | #SustainableTourism | #TourismForSDGs

Joan Carles Nieto, the visionary founder of TourismEmbassy, embarked on a transformative journey with a singular ambition: to unite the world's tourism ambassadors under one innovative platform. His initiative stems from a deep-seated belief in the power of collaboration among professionals to redefine tourism with a sustainable and eco-friendly approach. By registering the brand, Joan Carles extended an invitation to his peers, urging them to join this movement and collectively establish the first and unique Tourism Embassy.

This project, entirely self-financed and nurtured by Joan Carles's dedication, represents not just a business venture but a lifelong commitment to the industry he loves. His efforts epitomize the entrepreneurial spirit, combining passion with perseverance to bring about meaningful change.

For years, the platform remained free, serving as a testament to Joan Carles's commitment to accessibility and community building. However, as we look towards the future, the sustainability of this venture—in both environmental and financial terms—becomes paramount. Embracing a model that ensures the project's longevity is essential for continuing to support new generations of tourism professionals and for maintaining our dedication to eco-responsible practices.

Joan Carles's journey with TourismEmbassy is more than a story of individual achievement; it's an invitation to all companies to partake in a collective future where tourism not only thrives but does so responsibly and sustainably. By joining hands with TourismEmbassy, you're not just part of a platform; you're becoming a steward of a greener, more interconnected tourism industry for years to come.